Apple Could Leave Out 3D Touch Feature For Some of Its iPhones

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The iPhone is by far the biggest product from Apple, accounting for more than 60 percent of its revenue previous year, but chief executive Tim Cook and other executives have targeted services as a path to growth. It is therefore likely to reduce the cost of the iPhone 2018, made a decision to deprive the smartphone features 3D touch. One of these upcoming variants will be the 6.1-inch iPhone model that will use the same features of the iPhone 8 and the current iPhone X flagship.

It is widely believed by analysts that the company will hand over billions of dollars worth of dividends and share buybacks over the next few weeks. He and other analysts cut their iPhone sales estimates, and Apple shares where are down nearly 8 percent in the past two weeks.

"We believe Apple will guide down on weaker iPhone expectations", Long said.

Rumours have also found its way to the mainstream suggesting that a "Lite" version of the iPhone X will be available. iPhone X being sold at a higher rate owing to its premium label will likely be succeeded by a more affordable version. But what we know is, the addition of it will raise the cost of the production of the iPhone display from $23 to $26 (15% increase).

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iPhone X in pictures - Apple's stunning new smartphone revealed Sat, September 30, 2017 APPLE'S iPhone X will be released in November and features a stunning new design with an edge-to-edge screen.

3D Touch was first introduced in the iPhone 6S in 2015 after five years in development. Amit Daryanani, an analyst at RBC Capital Markets, says that they "think the magnitude of investor negativity is likely overdone", and still thinks that Apple will be able to pick things up, based on "1) Gross margin upside from cost downs, NAND tailwinds & yield efficiencies, 2) Services growth, & 3) Capital allocation".

San Francisco: Apple Inc. earnings this week will confirm what most investors have finally accepted: The iPhone X didn't live up to the hype. This all comes at the cost of 3D Touch.

Morgan Stanley recently slashed its forecast for iPhone sales in the June quarter to 34 million, implying a 17 per cent year-on-year decline.

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