Mozilla suspends ads on Facebook on data privacy concerns

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Facebook CEO Mark Zuckerberg took out full-page ads in several major newspapers in the USA and the United Kingdom on Sunday (Mar. 25) to apologize for the data privacy scandal involving Cambridge Analytica and the reported misuse of personal data from 50 million people. If Facebook was slow to respond, its share price - down 14% this month - was not.

The non-profit organization says it is "pressing pause" on Facebook advertising, at least until the social network strengthens its protections of user data. It did not, however much liberals would love to overturn the result.

You may have heard about a quiz app built by a university researched that leaked Facebook data of millions of people in 2014.

The company's chief executive made the admission as Facebook claimed it was now investigating "every single app that had access to large amounts of data" belonging to its users. The letter, which includes the Facebook logo and Zuckerberg's signature, contains an apology of sorts.

A new Reuters-Ipsos poll in the US released Sunday showed that 41 percent of Americans trust Facebook to obey laws that protect their personal information, compared to 66 percent of trust in Amazon; 62 percent in Google; 60 percent in Microsoft and 47 percent in Yahoo.

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Developers will receive only a user's name, profile photo, and email address when someone signs in through Facebook, with more detailed information that includes their posts available only after getting permission from Facebook, Zuckerberg said.

It later adds: We expect there are others. "And when we find them, we will ban them and tell everyone affected".

Facebook's privacy practices have come under fire after Cambridge Analytica, a Trump-affiliated political consulting firm, got data inappropriately.

"Thank you believing in this community", wrote Zuckerberg in his sign-off.

Zuckerberg said this week he would be willing to testify if he is the right person at the company to speak to lawmakers. Debra Aho Williamson, the principal analyst at eMarketer, said: "This specific incident is not likely to cause advertisers to leave Facebook, but it will cause them to think twice about how data about Facebook's users is handled".

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