TCL 4K HDR Roku TVs get Dolby Vision, Roku Assistant, contrast zones

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Users will be able to call on the Roku Entertainment Assistant, Roku's voice-controlled artificial intelligence assistant, to start video and music streams, and will be able to control and play audio even when the TV is off. Further, the 6-Series models' iPQ Engine is said to provide precise color replication and HDR Pro Gamma to significantly improve HDR performance in any setting.

Similar in many ways is the new Roku 5-Series 4K HDR TVs, which have HDR Dynamic Contrast for optimizing scenes to show accurate details within the dark and bright areas of a picture.

CES 2018 has mostly been about TVs and displays with companies introducing new and interesting innovations in the lineup.

Yesterday Cord Cutters News got a first look at this new Roku Assistant during the TCL Press Conference with special guest Anthony Wood, Roku's CEO.

"As we continue to innovate, we're able to produce televisions engineered with features that maximize technologies which already exist in our sets like Dolby Vision and the Roku OS to deliver outstanding performance at an incredible value".

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The soundbar is the first gadget out of the blocks to fit into Roku Connect, Roku's recently revealed platform for tying entertainment tech, like TV streaming boxes, speakers and other devices together.

The all-new 6-Series and 5-Series are part of the award-winning TCL Roku TV family.

TCL ended 2017 as the #3 smart TV brand in the USA with all of its smart TVs powered by the Roku OS. "We envision a broader Roku ecosystem where the TV is the center of the home entertainment experience, making Roku TV even more desirable. We're doubling down on our partnership with Roku to offer our customers an easy way to add premium sound and enhanced functionality to a TCL Roku TV", said Chris Larson, Senior Vice President, TCL. "TCL has confirmed that the 85" Premium QLED Private Theatre X6 TV, QUHD Android TV C6 series and QUHD Android TV P9 series are all coming to Australia, as a starter. Pricing for the 55-inch is $649, unchanged for the model it replaces.

The 5-Series will be available this spring with sizes ranging from 43 to 65 inches. Dolby Vision and Roku OS are just two new features that will enter the arena. The new smart soundbar is expected to launch in late 2018.

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